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The Search: How Google and Its Rivals Rewrote the Rules of Business and Transformed Our Culture John Battelle
Publisher: Portfolio Hardcover

Editor of Wired and founder of The Industry Standard visits the Google New York office to speak about his book The Search: How Google and Its Rivals Rewrote the Rules of Business and Transformed Our Culture (12/7/05). He is the author of The Search: How Google and Its Rivals Rewrote the Rules of Business and Transformed Our Culture (Portfolio, 2005). Standard, Battelle was a co-founding editor of Wired magazine and Wired Ventures. The search: How Google and its rivals rewrote the rules of business and transformed our culture. For many, his book, “The Search, How Google And Its Rivals Rewrote the Rules of Business and Transformed Our Culture,” is offered the most powerful insight into SEO when it was published. The Search: How Google and Its Rivals Rewrote the Rules of Business and Transformed Our Culture by John Battelle. John Battelle, author of the book “The Search: How Google and Its Rivals Rewrote the Rules of Business and Transformed Our Culture”, described Google as a “database of intentions”. Just got my copy of John Battelle's (Boing Boing's general manager) book -- The Search: How Google and Its Rivals Rewrote the Rules of Business and Transformed Our Culture -- and have been enjoying it immensely. Alexander Halavais, Search engine society (Cambridge; Malden MA: Polity, 2009). €� John Battelle, The search : how Google and its rivals rewrote the rules of business and transformed our culture (New York: Portfolio, 2005). Two interesting snips from an interview with John Batelle,Wired magazine co-founder and author of "The Search: How Google and Its Rivals Rewrote the Rules of Business and Transformed Our Culture"(2005).